Web conferencing leads

Web conferencing leads

2.500,00 

Plus MwSt.
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Marketing Qualified Leads (MQL) with a proven willingness to participate in a web conference. The leads come from the vertical-specific target group of the web conference and have actively registered for a web conference. The billing unit is the number of speaker slots or sponsorship packages per web conference (flat rate).


  • Web conference configurator

    Start your individual web conference. Use the configurator to define your target group, verticals, and the appropriate campaign features and services.

    IT-Management

    Information technology: especially Cloud, SaaS, Managed Services, DevOps, ERP, EMC, Storage, Workplace und Security

    Marketing Manager

    Marketing: especially Online Marketing, E-Commerce, Webtechnologien, Marketing Automation, SEO und SEA

    Human Resources Manager

    Human Resources: especially HRM, talent management and eRecruiting, accounting and management systems

    Production Manager

    Production & Manufacturing: especially Industry 4.0, additive manufacturing/3D printing, research & development, maintenance, production control, logistics and intralogistics

    Business: especially financial management, reporting and controlling of commercial software solutions

    Please choose a topic first.

  • Speaker-Package

    • 20-30 minute speaker slot for your company presentation
    • Marketing qualified leads (product interest + business card + declaration of consent)
    • Placement of your logo (participant communication , Event-Page, lead generation)
    • Mention by name in participant communication
    • Newsletter seeding of your presentation in the corresponding topic newsletter
    • On demand participant, i.e. placement of your presentation in the Vertical Content Hub and on the event page
    • from 2.500 € flat rate

    Sponsoring-Package

    • Marketing qualified leads (product interest + business card + declaration of consent)
    • Placement of your logo (participant communication , Event-Page, lead generation)
    • Mention by name in participant communication
    • Newsletter seeding of your presentation in the corresponding topic newsletter
    • 1.500 € flat rate

    Please select your web conferencing package:

    *Speaker-Slot (unique)

    *Sponsoring Web Conference

    • 2500 €

    Only in connection with a Speaker Package:

    Range

      • Additional seeding of your presentation in the Business.today Network
      • Additional seeding of your presentation in the partner network

    B2B-Social-Media

      • Additional seeding of your presentation via B2B social media, e.g. LinkedIn, Xing, Twitter

    Please choose your Awareness-Package:

    Range

    B2B-Social-Media

    Only available in connection with a Speaker Package.


  • If you have any questions, please do not hesitate to contact your sales manager or our sales team: +49 40 3 28 90 52-330, [email protected]

SKU: D20200000019-1 Categories: ,

Description

Gain GDPR-compliant leads with your specialist presentation

B2B lead generation with the LeadFactory and the Business.today Network

An efficient Lead generation that uses all digital channels is the basis for growth and new business. With individual content marketing campaigns for multichannel lead generation, we deliver high-quality B2B leads – customer-specific, qualified, differentiated according to level of interest and maturity, quality-assured and GDPR-compliant.

Web conferencing Leads are Marketing Qualified Leads (MQL) that are gained in the course of a web conference. The leads fit your specific target group and, by actively registering, have signaled their willingness to take part in a web conference where you are giving a presentation as a campaign sponsor or are a sponsor. The leads have actively given their consent for the campaign sponsor to contact them again. The leads were generated with a content marketing campaign via email and other channels and have been qualified and quality assured by the LeadFactory.

Your advantages:

  • Additional potential for the Middle-of-the-Funnel (MIFU) position in the sales funnel
  • Long-term effect via multichannel content marketing
  • Large amount of Sales opportunities that are further processed by marketing and sales
  • Digital outbound lead generation as ideal addition for your inbound measures
  • At least 100 leads from the respective Event vertical

Web conferencing services

SPEAKER package

  • 20-30 minutes Speaker slot
  • Placement of your logo (participant communication, event page, lead generation)
  • Mention by name in communication with participants
  • Newsletter seeding Your presentation in the relevant topic newsletter (IT management, HR, production, marketing)
  • On-demand participants, ie placement of your presentation in the vertical content hub and on the event page
  • Awareness packages
    • Additional seeding of your presentation in Business.today Network (Verticals depending on affinity: IT , production , marketing , MR )
    • Additional seeding of your presentation in Partner network (Verticals depending on the affinity: IT, production, marketing, HR)
    • Additional seeding of your presentation via B2B social media , e.g. LinkedIn, Xing, YouTube

SPONSORING package

  • Placement of your logo (participant communication, event page, lead generation)
  • Mention by name in communication with participants
  • Marketing qualified leads (product interest + business card + declaration of consent)

Services of the LeadFactory

  • Providing the information : Using the webinar agenda, we collect all information about your lecture content and speakers, including graphics and images
  • Creation of the event page : With your information, we create a professional event page for marketing and participant acquisition (e.g. Events at IT-Management.today )
  • Lead generation : We draw attention to your event through our large specialist network and generate participants. We use our entire spectrum of marketing channels, such as display ads, specialist articles, social media campaigns, newsletters and solo mailings, as well as our first-class decision-maker database (1.3 million B2B decision-makers in DACH)
  • Dry run : We will familiarize you with the exact procedure and the technology of the WebConference
  • Your live performance : On the day of the event, present your lecture live in front of the participants (using a presentation or optionally with a webcam)
  • Your leads : After the live event has ended, you will receive the data from all participants in the conference. The participants and those who stayed away will then receive the recording of the conference by e-mail

Additional information

Funnel position

MIFU (middle-of-the-funnel)

Lead type

Marketing Qualified Lead (MQL)

tactics

Content marketing, event marketing

Services of the LeadFactory

SPEAKER package
– 20-30 minute speaker slot
– Placement of your logo (participant communication, event page, lead generation)
– Mention by name in communication with participants
– Newsletter seeding of your presentation in the corresponding topic newsletter
– On-demand participants, ie placement of your presentation in the vertical content hub and on the event page
– Marketing qualified leads (product interest + business card + declaration of consent)

SPONSORING package
– Placement of your logo (participant communication, event page, lead generation)
– Mention by name in communication with participants
– Newsletter seeding of your presentation in the corresponding topic newsletter
– Marketing qualified leads (product interest + business card + declaration of consent)

Special services from the LeadFactory

Add-on: Awareness package reach
– Only in conjunction with the speaker package
– Additional seeding of your presentation in the Business.today Network (verticals depending on affinity: IT, production, marketing, HR)
– Additional seeding of your presentation in the partner network (verticals depending on the affinity: IT, production, marketing, HR)

Add-on: Awareness package B2B social media
– Only in conjunction with the speaker package
– Additional seeding of your presentation via B2B social media, e.g. LinkedIn, Xing, YouTube

record

Salutation, surname, first name, position / function, company, address, country, industry, company size (employee), email address, possibly telephone number

Level of interest

A Marketing Qualified Lead is interested in other means of communication regarding the products or services of your company.

Declaration of consent

A declaration of consent is available. The lead is interested in receiving more information about products and services or the company by email or phone.

After the handover

Sales, possibly in cooperation with marketing, have the task of further processing the leads, as this is a personal contact with potential customers.

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