{"id":24669,"date":"2019-07-06T08:59:45","date_gmt":"2021-02-14T21:20:06","guid":{"rendered":"https:\/\/wordpress.leadfactory.com\/whitepaper-creation\/"},"modified":"2021-03-27T19:06:42","modified_gmt":"2021-03-27T18:06:42","slug":"whitepaper-creation-2","status":"publish","type":"product","link":"https:\/\/www.leadfactory.com\/en\/produkt\/whitepaper-creation-2\/","title":{"rendered":"Whitepaper creation"},"content":{"rendered":"<p><strong>Marketing content in the form of editorial content<\/strong> arouse interest among decision-makers, create an optimal environment for dialogue and initiate the sales process.<strong>We create for you<span style=\"color: #1f99d6;\"> topic-specific marketing content<\/span><\/strong> (e.g.<a href=\"\/?page_id=24797\"> Whitepaper creation<\/a> ) in connection with content marketing and lead generation campaigns. Our service is based on a detailed briefing as well as relevant data and information provided by the client.<\/p>\n<h2>Advantages of white paper creation<\/h2>\n<ul>\n<li>High quality marketing content and<span style=\"color: #1f99d6;\"><strong> Basis for high quality leads<\/strong><\/span><\/li>\n<li><span style=\"color: #1f99d6;\"><strong>Visible competence and credibility<\/strong><\/span> of the customer through high utility value for the target group<\/li>\n<li><span style=\"color: #1f99d6;\"><strong>Great utility<\/strong><\/span> thanks to professional editing and a tried and tested layout<\/li>\n<li><strong><span style=\"color: #1f99d6;\">Competence effect<\/span><\/strong> through facts, data, statistics and charts<\/li>\n<li><span style=\"color: #1f99d6;\"><strong>Target group-specific information<\/strong><\/span> , Assistance and arguments<\/li>\n<li><span style=\"color: #1f99d6;\"><strong>Viral effect<\/strong><\/span> through sharing option for the B2B social media channel<\/li>\n<\/ul>\n<h2>More content formats<\/h2>\n<ul>\n<li>One-pager<\/li>\n<li>Infographic<\/li>\n<li>eBook<\/li>\n<li><a href=\"\/?page_id=14738\">Webinar<\/a><\/li>\n<\/ul>\n<h2>Services of the LeadFactory<\/h2>\n<ul>\n<li>Editorial management by the editorial team of<a href=\"https:\/\/www.btn-media.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Business.today Network<\/a><\/li>\n<li>Briefing discussion with a specialist editor and layouter (max. 3 x via web conference or telephone)<\/li>\n<li>Editing, layout and production<\/li>\n<li>Approval by placing the order incl. Max. 2 correction runs<\/li>\n<li>Rights of use go with the handover to the client<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p><strong>Editorial, layout and production of a white paper<\/strong> in connection with a content marketing or lead generation campaign. 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